15 Myths About Lead Generation That You Probably Believe
There’s a photo that’s been circulating on Facebook for quite some time. It depicts a monkey carrying a small dog, and the accompanying story tells a tale of true heroism. Shortly after a factory explosion in China, the monkey grabbed the pup, and the two escaped a gruesome fate. The photo also reminds readers to be compassionate. After all, if a monkey can do it, why can’t we? It’s truly a heart-warming story, but it’s also completely false.
Got Interaction? Increase Facebook Engagement with this Comprehensive Checklist
Do you feel like you’re loading up your local business Facebook page with all kinds of great stuff, but nobody ever responds? It takes a lot of work to come up with stellar content and to keep up with posts, which is why a lot of small-business owners lose steam when they see that their efforts aren’t bringing people in. Facebook is a fantastic way to reach a diverse audience, but you’ve got to offer your followers a complete package. Use this checklist to make sure you’re doing everything you can to increase social media engagement. Check off the boxes as you go, and be sure to correct the things you can’t check off right away.
4 Types of Automation Tools Every Small-Business Owner Should Use
Automation tools are more than today’s hottest buzz phrase. They can streamline the marketing process, enabling any small-business owner to have the strength of an entire marketing team, even as a sole proprietorship. You still have total control over how people are reached, but the individual tools carry out all the duties, so you can be actively marketing, while you’re seeing to all the other needs of your business. There are many automation tools available, and some companies package multiple tools together, so they work seamlessly, and are easy to set up. Here’s a look at the top four types of automation tools you should be using to help grow your small business.
5 Little Things That Have a HUGE Impact on Social Engagement
It can be very disheartening to pour your time into social media, only to be greeted with silence on your page. You can have the best content in the whole wide world, a great product or service, and an amazing company owner, but it isn’t obvious if the sound of crickets chirping is all that people visiting your profile hear. You need to build social engagement, and fast, if you want to get the most for your efforts. So, how do you do it? Here are five little things you can change on your social media accounts right now, that are sure to get people talking.
5 Clever (and Free!) Giveaways that Generate Buku Leads
Wouldn’t it be great if everyone could afford to give away cars and diamond jewelry like Oprah did? While it’s certainly something to strive for, small businesses have to make a single penny work as hard as a corporate dollar does. Let’s face it, most of us are on a shoestring budget, and generating leads is tough. Giveaways work a certain magic when it comes to getting people to give up their info. If your gift is something meaningful and worthwhile, people can’t fill in your online form quick enough, and they’ll share their great find with everyone they know. So, what free items could you possibly give to people that will help you turn them into leads? Here are five, for starters.
